the early & late majority will never come without social proof. These are the people who want to see ROI studies (business), read NY Times reviews by David Pogue or WSJ reviews by Walt Mossberg (consumer)
Mark is on a roll. His past blog entries are nothing short of brilliant. His take on the famous funnel from early adopters to a majority of customers for your product is the type of articles I’d like to read everyday.
Filed in: consumer, customer, marketing, sales
Knickers In A Twist
Mark is on a roll. His past blog entries are nothing short of brilliant. His take on the famous funnel from early adopters to a majority of customers for your product is the type of articles I’d like to read everyday.