Paul Papadimitriou

As I’m starting my December tour of Europe -I’m currently on lay-over at the Athens airport-, I wished to point out an event that was not on my map when I started planning it.

I was recently invited to attend the Monitoring Social Media Paris 2010 day, on December 10 in the French capital. It will be a day of brainstorming and reflexion on the role of social media with some proeminent marketing, PR & new media professionals, like my Constellation partner, Brian Solis.

As the social business industry is slowly taking shape, I hope to see more and more gathering of people talking about business objectives, data and case studies, instead of the old -and easy- route of barking about how transformative social media can be and parroting Mashable articles ^[1].

The agenda of MSM10 -that’s the official tag of the event- is really interesting. It compares well with the previous events which happened in London, San Francisco, Boston and New York City.

Cool thing is that I’ve got two tickets to offer. That includes the conference, catering and the networking session. I know that most of those who are reading this are in Asia, but, you never know, this might lure you to the beautiful city of Paris.

Just send me a tweet to @papadimitriou by telling me which will be, for you, the most interesting trend in new media in 2011. I know it’s broad and there’s no ready answer. That’s on purpose. I’ll just pick the two I found the most interesting (and might even mention you in a forthcoming interview).

It’s real-time, so you’ve got until Monday 5pm CET. Tweet away & I’m hoping to meet you next Friday!

1. don’t misunderstand me, I like Mashable, but far too many so-called experts are just using it as a sole source of info for their “Twitter coaching days” or whatever [↩]